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Market Repositioning | Electrical

Title Services Client Location
Business development Branding, Website, Product Development ICR Group Holywell, Flintshire

“The PR we gained exceeded my expectations, I’m not comfortable with the lime light or seeing myself in the paper, but it really helps to build the reputation of the business… more than I could have imagined.”Kevin Warburton, Commercial Director, ICR Group


The Brief 

Working only for the domestic market Ideal Electric want to enter the contracting market. and reposition then to as a larger company to win larger contracts.

What we did 

We repositioned them. We changed the strategy, the feel of the company, rebranded, created new services, the works.


This is when great marketing planning, smart design, & web development meet.

We do our thing so you can do yours

Coya Marketing, Courtyard Collective, Abbots House, Shrewsbury, SY1 1UW | Tel 01978 510142